![]() Of course, changing our name after 40 years came with unique challenges. With the help of Figmints, a marketing firm out of Pawtucket, Rhode Island, we worked to create our new name, brand identity, and website. With that in mind, we began our transition of branching off into a new division of ChemArt called, drumroll please… Beacon Design. We see ourselves as a guiding force for our clients, partnering with them to create a unique and innovative way to generate revenue, raise funds, increase donor giving levels, thank supporters, commemorate an event/anniversary, and so much more. We believe in providing a service that spans beyond the exquisite pieces we produce, and we want our name to reflect that larger purpose. ![]() It’s moreso about our message and our cause. It’s not that our processes have drastically changed. The name ChemArt didn’t convey the right message anymore. As we started to think about who we really are, and how we’ve grown over the years, a realization dawned on us. We created customized product with a photo-chemical etching process, using beautiful artwork to drive the process of manufacturing, hence the name ChemArt.įast forward to the present day. Our company was started in 1976 by a brilliant research chemist, Richard Beaupre. ![]() As we prepared for this important milestone, we began to revisit how we are perceived not only in the marketplace, but internally amongst our staff. Four decades of customized solutions, of entrenched excellence, of beautiful artistry, and refined engineering. ![]()
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